University and Scholarship Guidance with William Cognity
Step-by-step help with applications, tests, essays and scholarships.
Who it is for
For students who want to study abroad
Students applying with the Common App, UCAS or other systems
Families looking for scholarships
Students preparing for SAT, IELTS or similar tests
How it works
Three simple steps
Target
We choose a balanced list of universities and scholarships.
Build
We plan tests, essays and recommendation letters.
Apply
We track deadlines and check each part before it is sent.
What you leave with
Clear things you can use
- A balanced university list
- A deadline calendar
- Feedback on essays and plans
About your coach
William Cognity is an educator, psychologist, psychometrist and academic and career coach with 19 years in schools across ten countries. He is the founder of Cidentify and the author of five books.
Meet WilliamQuestions
Common questions
Do you write the essay for the student?
No. The student writes it. William gives feedback and teaches how to improve it.
Can you guarantee a scholarship?
No. Scholarships are competitive. We help you apply as strongly as possible.
When should we start?
Early is best, ideally 12 to 18 months before the first deadline. Later still helps.
What does it cost?
Write to us. We will tell you the length and the price before you book.